A World-Class Business Education in a Single Volume

The Personal MBA

Master the Art of Business

2nd Edition, Revised & Expanded

This is a preview of a key idea from The Personal MBA: Master the Art of Business by Josh Kaufman. Order your copy now...


“How do I know what I think until I hear what I say?” — E. M. Forster, novelist and social activist

Key Ideas:

  • Self-Elicitation is the process of asking yourself questions, and then answering them.
  • By recording your answers in a journal, logging when specific behaviors occur and noting the frequency of thse behaviors, you’ll discover patterns. If you know the pattern, it’s easier to change the behavior.
  • Make it a Habit to consistently ask yourself good questions, and you’ll overcome your challenges easier.

Questions for Consideration:

  • Do you consistently ask yourself good questions?
  • What questions can you ask yourself on a regular basis to ensure you’re on track?

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