Scale

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What is “Scale”?

“Ut sementem feceris, ita metes.” (You reap what you sow.) — Marcus Tullius Cicero, ancient Roman statesman and orator

Key Points:

• Scale is the ability to reliably duplicate or multiply a process as volume increases.
• Scalability is limited by the amount of human involvement required in the process. The smaller the level of required human attention in the process, the more the business can produce.
• Products are easier to Duplicate, while Shared Resources are easier to Multiply.
• People don’t scale. On the contrary, the bigger the demand on them, the lower the effectiveness.
• The smaller the level of human involvement, the more scalable the business.

Questions for Consideration:

• Is your business system scalable?
• What is the maximum volume your business system could currently deliver?
• How would you go about expanding the business as volume increases?

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