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The Personal MBA

Master the Art of Business

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This is a preview of a key idea from The Personal MBA: Master the Art of Business by Josh Kaufman. Order your copy now...


“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” — Will Durant, historian, paraphrasing Aristotle, ancient Greek philosopher

Key Ideas:

  • Habits are regular actions that support us.
  • Due to the power of Accumulation, habits can add up to huge results over time.
  • Habits require Willpower to create. It’s better to use Guiding Structure to help install the habits you want to adopt.
  • Habits are easier to install if you use triggers. For example, make a note to take your vitamins every time you wash your teeth.
  • Focus on installing one habit at a time until it feels automatic and you can move to the next one. Remember that your Willpower is limited.

Questions for Consideration:

  • What productive habits have you already installed?
  • What habits, if you installed them, would produce positive results in your life?
  • Are there any triggers or structural changes you could use to make installing the habit easier?

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