The Crusader Rule
This is a preview of a concept contained in The Personal MBA by Josh Kaufman, a book that will help you master the fundamentals of business, hone your business instincts, and save a fortune in tuition. The Personal MBA distills the most powerful principles of business and delivers them quickly and concisely. Order your copy now…
What is the “Crusader Rule”?
“The zealous display the strength of their belief, while the judicious show the grounds of it.” — William Shenstone, eighteenth-century poet and landscape designer
Key Points:
- There’s huge difference between an interesting idea and a solid business. Remember that you have to be able to pay the bills!
- It’ okay if some ideas don’t have enough market support. Side-projects are valuable too, as long as you cover your finances first.
- It’s crucial to be objective and analyze the idea before committing to it. This is where the Ten Ways to Evaluate the Market can help you.
Questions for Consideration:
- Is your idea really a viable business, or would it make a better side project?
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True leaders aren’t made by business schools – they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and you will learn in one week the principles it takes most business professionals a lifetime to master. Buy The Personal MBA by Josh Kaufman now.
